Real-world  customer experiences made measurable

DashLX empowers real-world brands to connect with its customers. With real-time behavior tracking and AI-driven insights, we turn data into action—making every moment matter.

Fast, intuitive, and built to deliver results.  
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Trusted by the most innovative brands & organizations

Bridging the LX Data Gap

Brand leaders have no idea why customers select products, how they use them or if they like them weeks after purchase. That is the LX Data Gap...and it's costing you billions.

Hey Sophie!

We see that you’re livin’ that gravel life

How about we ditch that full suspension bike and go all in?
Shop
Switching from my Full-Suspension to a K-Works gravel bike was the best decision ever

Jake Reynolds

@jakerides
Analysis Complete

We processed 60 days of your running activity and found some great options for you

Catamount 4

Your data shows fast trail runs, and the Catamount delivers speed and responsiveness.
Shop

Cascadia 18

Your data shows rugged trails, and the Cascadia 18 provides stability, protection, and grip.
Shop

Anna, how’d it go?

You did your first yoga class since getting your new mat. Let us know what you liked and didn’t like about it.

You just crossed the 200 mile mark today Paul, time for new shoes!

You've been consistent and the training's paying off but right about now your tread is wearing out and you should get some new shoes to stay safe and prevent injuries. Use code 200MileClub to get 20% off.
Shop now
Pre-purchase

Click-data like ads, site traffic and browsing don't tell you much about changing behaviors and needs. LX data sparks conversations that are personal and always relevant.

Use LX Data for

Use LX Data for

Activity/Product Alignment

Behavior-Triggered Messaging

Hey Sophie!

We see that you’re livin’ that gravel life

How about we ditch that full suspension bike and go all in?
Shop
Switching from my Full-Suspension to a K-Works gravel bike was the best decision ever

Jake Reynolds

@jakerides
Purchase

No one likes sifting through hundreds of options to find the perfect product. With LX you can show them which products  are exactly what they need.

Use LX Data for

60 Day Activity Analysis

Recommendation Engine

Analysis Complete

We processed 60 days of your running activity and found some great options for you

Catamount 4

Your data shows fast trail runs, and the Catamount delivers speed and responsiveness.
Shop

Cascadia 18

Your data shows rugged trails, and the Cascadia 18 provides stability, protection, and grip.
Shop
Post-purchase

Besides a customer leaving a review, or returning a product, there is no way to know what they thought about it - until now. With LX you’ll have the context needed to have a real conversation with your customers.

Use LX Data for

Product Use Frequency

Product Satisfaction

Brand Engagement

Anna, how’d it go?

You did your first yoga class since getting your new mat. Let us know what you liked and didn’t like about it.

Loyalty

Hoping that customers love your product and brand isn’t enough. Personalized interactions based on real knowledge is the new gold standard and it can’t be achieved without LX.

Use LX Data for

Lifetime Activity CRM Integration

Purchase History

Behavior-Triggered Email

You just crossed the 200 mile mark today Paul, time for new shoes!

You've been consistent and the training's paying off but right about now your tread is wearing out and you should get some new shoes to stay safe and prevent injuries. Use code 200MileClub to get 20% off.
Shop now
Pre-purchase
Hey Sophie!

We see that you’re livin’ that gravel life

How about we ditch that full suspension bike and go all in?
Shop
Switching from my Full-Suspension to a K-Works gravel bike was the best decision ever

Jake Reynolds

@jakerides
Pre-purchase
Hey Sophie!

We see that you’re livin’ that gravel life

How about we ditch that full suspension bike and go all in?
Shop
Switching from my Full-Suspension to a K-Works gravel bike was the best decision ever

Jake Reynolds

@jakerides
Pre-purchase
Hey Sophie!

We see that you’re livin’ that gravel life

How about we ditch that full suspension bike and go all in?
Shop
Switching from my Full-Suspension to a K-Works gravel bike was the best decision ever

Jake Reynolds

@jakerides

“Success for us means understanding our customers. DashLX has enhanced every interaction.”

Dan Sheridan,
CEO, Brooks Running

Own the moment. Every second. Every customer.

Brand Marketing & CX:

The 1:1 experience customers crave

DashLX personalizes every moment powered by real-world data—not just clicks or shopping carts—to create meaningful experiences that build lasting loyalty.

DashLX for Brands

Loyalty CX & Marketing:

Achieve 5x open rates and 2x AOV

DashLX delivers hyper-personalized, real-time messages based on user behaviors. The result? Skyrocketing open rates, clicks, and unbeatable repeat purchases.  

DashLX For Marketers 

Product Innovation:

Create products customers can’t resist

With DashLX, gain real-time, real-world scalable customer insights enriched by weather, topography and  activity. Recruit product testers straight from your product's user base with ease.

DashLX For Product Innovation

Whew it’s cold!

There’s a Bean Bureau on the next block —we can have your vanilla latte waiting!

You're 1 block away from a 10% discount

About time for new yoga pants? We're at the next intersection - and here's a bonus 10% off!

Test

All-Weather Technical
Running Jacket
Product Usage Hours:

Own the moment. Every second. Every customer.

Brand Marketing & CX:

The 1:1 experience customers crave

DashLX personalizes every moment powered by real-world data—not just clicks or shopping carts—to create meaningful experiences that build lasting loyalty.

DashLX for Brands

Whew it’s cold!

There’s a Bean Bureau on the next block —we can have your vanilla latte waiting!

Loyalty CX & Marketing:

Achieve 5x open rates and 2x AOV

DashLX delivers hyper-personalized, real-time messages based on user behaviors. The result? Skyrocketing open rates, clicks, and unbeatable repeat purchases.  

DashLX For Marketers 

You're 1 block away from a 10% discount

About time for new yoga pants? We're at the next intersection - and here's a bonus 10% off!

Product Innovation:

Create products customers can’t resist

With DashLX, gain real-time, real-world scalable customer insights enriched by weather, topography and  activity. Recruit product testers straight from your product's user base with ease.

DashLX For Product Innovation
Test

All-Weather Technical
Running Jacket
Product Usage Hours:

Brand Marketing & CX:
Turn marketing into a relationship

Amplify brand preference and loyalty by building a relationship where every message is specific to that person, place, activity and informed by what that person does in real life... not just their button clicks or shopping cart.

Learn More

Whew it’s cold!

There’s a Bean Bureau on the next block —we can have your vanilla latte waiting!

Loyalty CX & Marketing:
5x open rates and 2x AOV

Forget incremental growth; DashLX-powered 1-1 messages are person, place and activity specific - and triggered by real-time customer behaviors. Watch your open rates, click-through and repeat purchase rates for opted-in loyalty members skyrocket.

Learn More

You're 1 block away from a 10% discount

About time for some new yoga pants? We're at the next intersection - and here's a bonus 10% off!

Product Innovation:
Real-world usage by real customers

Get product usage insights at scale based on real-world usage by real people enriched with weather, topography and activity data. Understand how your product is actually used – and what to focus on to make it better.

Learn More
Test

All-Weather Technical
Running Jacket
Product Usage Hours:

Personalization reduces CAC up to 50%, lifts revenues by 5 – 15% , and increases marketing ROI by 10 – 30%.

DASHLX FOR BRANDS

Welcome to Coachella!

It's hot! Drop by our booth for free sunscreen and cute sunhats bestie!

DASHLX FOR BRANDS

Stop just selling. Start connecting.  

Loyalty isn’t about clicks—it’s about making connections. 
It’s about delivering products and messages that feel 
custom-made for each customer, and aligning with their 
values when it matters most. 

DashLX is built to connect your brand with the top 10% 
of customers—the ones driving 30% of sales, 40% of 
growth, and 50% of profits.¹ These aren’t just buyers; they’re 
relationships waiting to be unlocked. With our fully compliant, 
opt-in data, every interaction is hyper-personal, every message 
meaningful, and every customer feels like your #1. 

85% of consumers say their favorite brand treats them like an individual.
– Marigold
DashLX for Marketers & Loyalty Club Experience
DashLX for Marketers & Loyalty Club Experience

Strike the right note, every time.

DashLX combines cutting-edge data and automation 
to deliver laser-focused, real-time messages that 
connect. Drive loyalty, spark action, and elevate 
engagement with event-triggered, hyper-personalized 
messaging tailored to your customers' every move.

Seamless. Scalable. Powerful. DashLX makes standing 
out effortless, turning your brand into something your 
customers can’t live without.

Personalization reduces CAC up to 50%, lifts revenues by 5 – 15% , and increases marketing ROI by 10 – 30%.
– McKinsey

Trail-running in the rain?

You're tough! Stay safe with high-traction waterproof trail run shoes - here's a 15% discount!

DashLX for Product Design & Innovation
DashLX for Product Design & Innovation

More insights. Less guesswork. Better products. 

DashLX connects your team directly with real-world, hyper-specific customer groups through opt-in product testers. Forget recruitment headaches—we make it easy by automatically matching you with already-existing testers that align perfectly with your needs.



Get real-world customer insights in real-time. See how people 
use your products in their daily lives—and turn those insights 
into innovation that actually connects. 

41% of US households own wearables. Over 90% of adults own a smartphone.
– Statista

LX Data is the future for real-world brands

Active &
Outdoor Brands

LX data empowers you to extend the customer journey, providing opportunities to engage like a digital brand and bring your brand to new heights.

Learn More

Retail &
Ecommerce Brands

Your biggest growth opportunity 
isn't finding new customers—it's 
keeping current ones longer. 
LX Data turns one-time buyers into 
loyal fans.

Learn More

Experiential &
Lifestyle Brands

Modern customers expect personalized experiences. LX data insights deliver a hyper-personalized experience that meet modern expectations head-on.

Learn More

Health &
Wellness Brands

LX Data empowers you to craft tailored experiences that resonate, helping you win over health-conscious consumers and keep them coming back.

Learn More